Uniqlo X White Mountaineering could be the most exciting collab for both Japanese brands this year
White Mountaineering (WM) has just announced on social media that they will be collaborating with compatriot brand Uniqlo for an autumn/winter 2021 capsule. Fans of Japanese ‘Gorpcore’ would be thrilled (to us, it was in the Land of the Rising Sun that it all began). For us here at SOTD, this would probably be the most exciting Uniqlo collaboration since Undercover in 2012, six years after WM was born. These days, more and more fashion consumers appreciate outdoor styles that can be copped for a trendy and distinctive expression of self. WM’s designer and founder Yosuke Aizawa—a Junya Watanabe alum—will be the first to tell you that his clothes are not entirely suitable for serious mountain climbing. But his love for the outdoors and sports that brings one to higher altitudes is overwhelming, so much so that he saw the possibility of melding the functional and the utilitarian with the fashionable. And he did not see incorrectly. White Mountaineering predated the Gorpcore trend by more than a decade, way before Gucci’s pairing with The North Face.
Nothing very much is revealed (not even a photo) about the collab yet. Nor, date of release. But White Mountaineering did post on Instagram: “Announcing a new collaboration for Fall/Winter 2021. Outerwear created as a common language for everyone—LifeWear simplicity and White Mountaineering style.” To note is the deliberate mention of “outerwear”. Given that the collection is for the fall season and WM is known for their covetable parkas and such, it could be pieces we are unlikely to buy, especially when travel to colder climes this year seems unlikely. If WM’s own autumn/winter collection (or their collaborative output, such as last year’s pairing with Fila) is any indication, expect practical styling with silhouettes that are decidedly contemporary and cool. And yes, utility pockets, unusually placed too. You may not need these clothes this year (or here), but you can always purchase a couple to keep, especially when they would be priced at a fraction of what you’d have to pay for, if considering WM’s main line. Watch this space for more details.
Photo illustration: Just So